Thursday, May 14, 2009

RECESSION PROOF APPROACH IN THE REAL ESTATE MARKET

Few years ago, real estate sector has witnessed a tremendous boom but as the Indian economy faces a liquidity crisis, banks remain wary of lending money to the real estate sector. The developers, facing deadline pressures for delivery of projects, are forced to tap private money lending sources. Consequently, they have been forced to borrow money at steep rates.

As demand slows, the price of residential and commercial real estate in the country has been sliding. It has fallen by 15-20% across metros over the past nine to twelve months and is expected to fall by another 30-40% over the next few months. In such a scenario, developers who went aggressive on land acquisitions, based on the presumption that prices will continue to rise, find themselves in a tight spot. They are now forced to borrow money from the market at unsustainable rates. But that’s not the end …….To face this recession period real estate builders are now coming up with many offers , discounts & freebies for their customers . For instance, many builders are giving free parking lot, others are giving Mercedes and others are giving flat 15-20% discount. One such Group is the Saviour Group which is mainly focusing and attracting customers through their ecofriendly approach (GO GREEN) combining with many more offers.

Saviour Group, a company actively involved in Land acquisition and Land consolidation in India for over one decade and a premier in green building thought process will be soon launching a top-notch real estate project named GREENISLE on Expressway (NH-24) in Crossings republik , Ghaziabad. The project to be spread over 6 acres and promises to be India's best ever green real estate project till date. The quest for green environment has led the Saviour Group in the NCR to concentrate more on the “Green Quotient”.

Saviour believes Global awareness is the need of the hour. It has been identified that buildings alone are responsible for 25-40% of energy consumption, 30-40% waste production and 30-40% green house gas emissions globally. There are innumerable benefits of going green that one can talk about. Though in a nascent stage, the concept is very dynamic and fast catching up. The benefit of green concept is reduced environmental impact through energy efficiency and a reduced carbon footprint, without making a commercial compromise.

Not only Saviour Builders but most of the Hollywood & Bollywood actors are going for ecofriendly vehicles & homes. Actress Preity Zinta has an ancestral plot where she is planning to build the house. She says “It's a little away from Shimla, near the golf course. a gloriously green patch. I want to make it completely eco-friendly. It's so difficult to acquire anything eco-friendly here in Mumbai. But I am determined to buy an eco-friendly car.” Similarly Hollywood actress pregnant Halle Berry is designing an eco-friendly nursery. The 41-year-old actress, who is expecting her first child with lover Gabriel Aubry, plans to use only organic and environmentally-friendly products - even down to the nappies. "I'm working on the nursery, but it's all going to be organic and eco-friendly. There are so many things out now that you can use. I'm going to really try hard to make it all organic!"

Saviour, brand name in the Real Estate market is all set to warm up the hearts of people with its exclusive offer and attractive discount till New Year. Always zeal to do something distinctive Saviour offers free pick and drop service in ecofriendly vehicles to any body and everybody who is interested to visit their site. Ecofriendly cabs will be running to Global Eco-City from the residents’ place. In addition the site visitor will also get chocolate box, wind chimes and a green fengshui bamboo plant, a good luck souvenir. The offer which was till Diwali has now been extended till the New Year. They have tele and email-booking service available at 9310656522 and
saviourtelebooking@gmail.com respectively.

Commenting on the importance of green concept Mr. Gill, Director Saviour Group said, “Saviour has many hopes from GREENISLE, which is a green Island. Real Estate market will definitely light up & the march has been already started by the Saviour Group.”
He also added, “we will invest about Rs 200 crore in developing this luxury housing complex in NCR and this will be built keeping in mind the global standards. The company would fund the project through a mix of debt and equity. The source of funds for the project is banks and other financial institutions”.

Another Director, Mr. Sanjay Rastogi stated “Real Estate sector has never seen the use of Technology in such a better way. It is equipped with all the comforts and luxuries which any human heart will desire. This edifice stands tall with its sky scraping towers offering you the option of luxurious 2/3/4 bedroom apartments that give desired space to your life.”

“In the near future we are planning to give more discount offers to the customers of GREENISLE and will bring a new revolution in the Real estate market because this ecofriendly apartment has developed into the land of opportunities. Moreover the prices of the Apartment are kept within the reach of the common man. A direct metro link with Delhi and the Expressway will further improve the accessibility of Ghaziabad. We've spent a lot of time on this project, looking at each & every nitty-gritty.” Says another Director of Saviour Group Mr. Iqbal Singh Sodi.


ABOUT GREENISLE- SAVIOUR GROUP’S PROJECT

SAVIOUR group has successfully executed more than 10 prestigious Commercial & Residential projects. Some of its completed Projects are SPS Residency, SPS Heights, Euro Apartments, SPS commercial etc. After completing these prestigious projects in Indirapuram now the ongoing project is GREENISLE. Real Estate sector has never seen the use of Technology in such a better way. It is equipped with all the comforts and luxuries which any human heart will desire. This edifice stands tall with its sky scraping towers offering you the option of luxurious 2/3/4 bedroom apartments that give desired space to your life. GREENISLE’S multistoried apartment is building in the large area of 23,000 square meters with a huge sum of amount. The Apartments are built in the huge area of 6 acres and more than 12 Lacs Sqft is the construction area. There are approx 1000 housing units. The mode of fund raising for the project GREENISLE is Banks & other financial institutions.

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